Ticket Hunt | Social Media Experience

The Ticket Hunt was a social media experience created by Random Ravers to launch their NFT collection in a unique way, rather than relying on another growth hack. GM Studios was the creative studio behind the idea and design. The experience was focused on a story that spanned several interconnected social media profiles, including friends, raves, workplaces, and even a mom, in order to unravel the mystery behind Roy's death and recover the participants' ticket to the rave. As the project manager, I was responsible for overseeing content production and communication strategy